Terms of Service

These terms are an agreement between you and Kiero Ltd (“Kiero”, “we”, “us”), a company registered in England and Wales under company number 17323674, with its registered office at 66 Paul Street, London, EC2A 4NA, United Kingdom. “Kiero” and “Kiero Labs” are names we trade under. These terms cover the kierolabs.com website, the waitlist, founding membership purchases, and the Kiero app when your access opens.

You accept these terms when you buy a founding membership (you will be asked to confirm at checkout) or when you create an account in the app. How we handle your data — including your health data — is governed by our Privacy Policy, which is part of these terms.

Founding Membership — a prepaid block of 1 or 3 months at the Founder Rate, plus the founding benefits described on the site (first-wave access in join order, first access to new features, a direct line to the founder). Founder Rate — £8.99/month (or the equivalent local price shown at checkout), locked for as long as you stay continuously subscribed. Wave — a group of members whose access opens together as capacity grows. Access Date — the day your access actually opens. Your prepaid months start on your Access Date, not the day you pay.

Joining the waitlist is free and commits you to nothing. By joining you agree to receive Kiero emails; every email has an unsubscribe link that works immediately. Leaving the waitlist costs nothing and requires no reason.

A founding membership is one prepaid block — 1 month for £8.99 or 3 months for £25 (or the equivalent local price shown at checkout) — and a place among the first 1,000 members, held in join order. Kiero is in beta: access opens in waves, founders strictly first, and we do not guarantee a specific Access Date. Your prepaid months only start counting on your Access Date.

Places are limited to the first 1,000. Founding membership is personal to you and cannot be resold or transferred.

When your prepaid months end, your membership continues as a monthly subscription at the Founder Rate (£8.99/month, or the equivalent local price), charged automatically to your payment method until you cancel. You will give separate, explicit consent to this at checkout — no surprise renewals. We send a reminder before your first automatic charge and periodic renewal reminders as required by law, each stating the amount, frequency, and how to cancel.

Cancelling is simple: a cancel option in the app or one email to hello@kierolabs.com — effective at the end of the current billing period, no fees, no questions. The Founder Rate holds for as long as you stay continuously subscribed, regardless of future prices. If you cancel and come back later, the then-standard price applies.

Payments are processed by Stripe; we never see your card number. The price and currency you will be charged are shown at checkout before you pay, including any applicable VAT or sales tax. If a payment fails at renewal, we retry and email you; continued failure pauses your access until payment succeeds.

Our promise, which exceeds your statutory rights: founding membership is fully refundable — any time before your Access Date, and for 30 days after it. Email hello@kierolabs.comand it’s done; refunds go through Stripe to your original payment method.

Your statutory cooling-off rights (UK and EU): you have a 14-day right to cancel a distance purchase. Because founding benefits (your place in line and, later, app access) can begin inside that window, you will be asked at checkout to expressly consent to us starting right away and to acknowledge that this waives the statutory cancellation right for content already supplied. Our refund promise above is broader than the statutory right in every case, so you never end up with less than the law provides. Nothing in this section limits your statutory rights for faulty digital content (section 15).

If we ever shut Kiero down: inside your refund window, you get a full refund. Beyond it, we refund the remaining prepaid time pro-rata, and your data remains exportable for 90 days after the shutdown announcement. This is a binding commitment, written here because you should be able to ask.

Kiero is a web app (PWA) you install from the browser. It reads data from your connected watch — Garmin at launch — and turns it into daily training guidance. Further integrations shown on the site (Apple Health, Google Fit, Strava, Suunto, Fitbit, Coros) are roadmap, not guarantees, and depend on third parties. During beta, features may change, and we aim for — but cannot promise — uninterrupted availability. We will never remove a founding benefit you have paid for without the refund rights in sections 7 and 17.

Kiero is a fitness and wellness tool, not a medical device, and its coaching — including everything the AI generates — is informational guidance, not medical advice, diagnosis, or treatment. Consult a doctor before starting or changing a training or nutrition program, especially if you have (or suspect) any medical condition, are pregnant, or are returning from injury. Stop training and seek medical help if you feel pain, dizziness, or other warning signs. Training carries inherent risk that you accept when you train; always use your own judgment — the app makes recommendations, you make decisions.

You must be 18 or older; you confirm this when you buy or sign up. Keep your account details accurate, keep your sign-in to yourself, and use one account. You agree not to: misuse or overload the service; scrape it; reverse-engineer it; resell access; abuse the AI features (including attempts to extract other people’s data or to use the coach for unlawful purposes); or use Kiero in any way that breaks the law.

Your training data is yours. You grant us only the license needed to operate Kiero for you — to store, process, and display your data, and to generate your coaching. We claim no ownership of it, and you can export or delete it as described in the Privacy Policy. If you send us feedback or ideas, we can use them to improve Kiero without owing compensation — your data itself is never part of that.

Kiero — the app, site, brand, design, and code — belongs to Kiero Labs. Your membership gives you a personal, non-exclusive, non-transferable license to use the service while these terms apply. It does not transfer any ownership to you.

Kiero depends on services we don’t control: your watch and its maker’s platform, Terra (wearable data), Stripe (payments), Mapbox (maps), and Google/Apple (sign-in). Their terms govern your accounts with them, and their outages can interrupt parts of Kiero (for example, a provider pausing data sync). We’ll always work to restore service, but we aren’t responsible for third-party failures — subject always to section 16.

If you’re a consumer in the UK, digital content must be of satisfactory quality, fit for purpose, and as described (Consumer Rights Act 2015) — if it isn’t, you are entitled to repair or replacement, and failing that a price reduction of up to 100%. EU consumers have equivalent rights under local law. Nothing in these terms takes away any right the law says we can’t exclude, and where local mandatory consumer law gives you more protection than these terms, that law wins.

We do not exclude or limit liability for: death or personal injury caused by our negligence; fraud or fraudulent misrepresentation; or anything else the law does not allow us to exclude. Subject to that, we are not liable for indirect or consequential losses (like lost profits or data loss caused by third parties), and our total liability to you is capped at the amounts you paid us in the 12 months before the claim arose.

By you: cancel any time (section 5). Prepaid founding time is honored to the end of the period, or refunded per sections 7 and 8. By us: we may suspend or close accounts for material breach of these terms, with notice and a chance to fix it where fixing is possible. If we close your account other than for serious breach, we refund unused prepaid time pro-rata. Either way, you get a window to export your data as described in the Privacy Policy.

If we make material changes, we email you at least 30 days before they take effect. If you don’t accept them, you can cancel and we refund any unused prepaid time pro-rata. Continued use after the effective date means acceptance.

These terms are governed by the law of England and Wales. If you’re a consumer living elsewhere, you keep the protection of your local mandatory law and the right to bring proceedings in your home courts where the law gives it to you. If something goes wrong, email hello@kierolabs.com first — almost everything is fixable faster by talking than by lawyers.

Kiero Ltd, 66 Paul Street, London, EC2A 4NA, United Kingdom (company no. 17323674) · hello@kierolabs.com · See also the Privacy Policy.